We transform borrower-level insights into a liquid asset, creating a new tradable asset class.
Financial health data is often fragmented, opaque, and locked within individual funds. This creates information gaps that elevates credit and investment risk, increase costs and restricts fair access to capital.
At GFA Exchange, we’ve solved this critical inefficiency.
Our secure, API-first marketplace platform transforms borrower financial health insights into a liquid, tradable asset enabling financial institutions to benchmark, monitor, and trade intelligence, instantly.
By making this data benchmarkable, comparable and tradeable, we give lenders the power to optimise portfolios, manage concentration risk, rebalance exposures and uncover new growth opportunities in the lower mid-market.
For lenders:
- Reduce portfolio risk through comprehensive early warning signals
- Improve risk-adjusted returns with smarter data intelligence
- Improve regulatory compliance with transparent, data-driven risk management
- Enhance origination quality by identifying best-fit opportunities
- Access new markets previously considered too risky
- Clearer insights for LP confidence and capital raising
For Your Portfolio Companies:
- Access 'Geoffrey' - our AI-powered Financial Health 'Butler'
- Tailored, private recommendations, to make better growth decisions
- Real-time benchmarking against peers with bespoke risk signals
- Verified financial health data to demonstrate investment readiness
- Transparent metrics to support sustainability objectives
Our Vision
By creating liquidity in borrower-level intelligence, we're building infrastructure for more efficient private credit markets - where risk is properly assessed in real-time, concentration is managed proactively, and capital flows to where it creates the most value.
This isn't just about technology - it's about market-level risk infrastructure that works for everyone.
With over 60 years of combined leadership experience across growth finance, direct lending, global enterprise environments, fintech innovation, and inclusive growth policy, our founding team has funded 800+ businesses, deployed over £250M+ in growth capital, and operated inside the credit infrastructure that needed to evolve.
GFA Exchange gives funds the confidence to manage risk with intelligence, not guesswork.
Innovative. Inclusive. Authentic.
These values define who we are, and what we do.
"We believe that borrower performance data is a new asset class that deserves to be accessible, comparable and traded fairly, for the benefit of portfolio company growth, capital providers, and the society we all serve."
Joel Blake OBE, Founder & CEO.
Contact us today to learn more about how we can partner today.
Our award-winning team brings expertise from deploying capital, building institutions, and understanding real-world portfolio challenges.






We are grateful, with a few reasons for you to be excited!








