Fairness, inclusivity and authenticity are key values for us.
After over two decades of providing diversity and inclusion support to global companies and funding ambitious SME businesses, our founder felt that in the world of finance, there's an ongoing problem.
On one side, you have finance providers who want to help businesses with high growth potential but are wary of taking on more risk for those that don't fit their usual criteria. On the flip side, there are businesses with great growth potential that don't fit the typical mold. This is especially true for small to medium-sized businesses.
So, we created GFA Exchange to solve this problem, and change the game.
Our vision is to make financial services more inclusive through data. We are building a digital nirvana where every kind of businesses, big or small, gets a fair shot at proving why they are healthy and growing. We do this by using smart data to assess growth potential and performance, no matter who you are or where you're from supported with real-life and practical expertise.
What's so special about us?
Well, our unique AI solution that we built from scratch does not allow things like business size, ethnicity, gender or any other characteristic determine whether a business should get the help it's needs. We focus on the one thing all our partners have in common - the need to identify and support healthy businesses with the best potential for growth.
Our approach is inclusive, measurable and consistent. We help you unlock find hidden insights about your clients, that you don't already have, which means you can spot businesses with the most growth potential and those who may cause future problems, faster.
If you partner with us, you'll benefit from our single destination data network. Your private dashboard becomes your checkpoint, tailored to your needs and you can trust that your clients are always evaluated fairly based on key performance indicators we've developed with top financial experts across the finance, SME and academic sectors.
From driving efficiency within lending, growth finance and investment processes, to supporting inclusive ESG and innovative technology models, we help our partners make more informed decisions, whilst reducing financial risk and reducing service costs.
We think it's essential for the financial world to adapt to our data-driven era and to be open to all businesses, regardless of their background or size.
We strongly believe in inclusivity. It’s not a wishy washy value that we preach for brand or PR. It's not a buzzword for us.
It is the very core of what we do.
With over 80 years of core experience across Finance, Business Growth Support and Global Technology and Software Design, our award-winning team understand the practical and real-life challenges, of responding to industry and business disruption.
We are grateful, with a few reasons for you to be excited!